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  • Writer's pictureZeynep Burcu Yenipınar

Let’s Get You Started with Video Marketing, Vol.1


Starting out with #videomarketing is not that easy because creating the best comes with lots of details, yet it’s not the most complicated, we promise:) Here is volume 1 of out how-to #quicktips.


Defining your target audience is the key because you can’t just create video content for people, who are not interested in your product or services. That would be a waste of time and resources.


Defining your main objective is another major point. Do you want to increase brand awareness? Or do you want to educate your audience on how to use your products? Or is it just for entertainment purposes only?


You have be clear on your goals, audience and timeline regardless of the type and length of your videos. You need to map out and strategize before getting started with the the video recording because if you’re not clear on what you want to achieve at the end of the day with these video contents, you will fail miserable in terms of revenues, ROI and timing. No one has any spare time to waste while doing business, especially if you’re a startup and you have reach out the right people at the right time and need to be quick doing that.


All in all, we’re suggesting you to put together a clear video marketing and purpose strategy beforehand and if you need any help/guidance as @pinkocreative, we would be happy to help you out and grow with you as business partners. Have you considered a #videomarketing plan before? Let us know :)


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